Mannequin Mondays- Enchantment at Fairy

One thing I love is a well edited boutique that really displays the owners vision and style. Elizabeth Laird does just that at Fairy. The shop opened in September of 2001 in the Garden District and has been in its current location nearby Whole Foods on Magazine St. for four years.

 Elizabeth says:

“I wanted to  open a store that I would want to shop in.  I strive to find unique, items with a little quirkiness (you won’t find a lot of basics or pants).  It is also very important to me to have fair prices.  I don’t target a particular age group.  I target a particular customer.  She likes to travel, read, she has a sense of humor ( a little twisted).  She is into art and music as well as good food.  She likes clothes with a feminine edge. When I first opened, I would get upset when someone came in and didn’t find my selection to their liking.  Now, I appreciate the fact that ” Fairy is not for everyone”.  When the right person comes in, it makes all of my hard work so worthwhile.”

 Of course Fairy has its own special little guardian,Toulouse. His cheeky personality is a perfect fit with the store and he’s even amassed a fan club all his own..

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